Devoted to how insight is developed, shared and acted on
CI Forum Resources
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Search for the resource you need by using the A-Z of Insight, the search facility or browsing the following categories:
- Forum Workshop Days: Here you'll find access to materials presented at the quarterly Forum workshop days along with a summary of the day. Great to catch up on if you weren't able to attend, but also if you want to share the output with your team
- Forum Project Reports: A full listing of all the projects we have completed on behalf of Forum Members
- Reviews: Articles, Books, Conferences, Reports: where we evaluate the latest business thinking out there and what it means for insight
- Tool Kit: THE place to find useful templates, worksheets, models, concepts, lists... designed to help you extract maximum value from the work you do
Alternatively, browse through the list of recommended resources below, or have a read of our latest project reports. As always, if you can't find what you're looking for, pick up the phone and ask what we've got, it's always good to chat!
The A to Z of Insight
Click on a topic to find a range of related articles and resources to get you started:
Recommended Resources
Workshop 16th November 2011
A day focused on knowledge sharing and team effectiveness, sharing initial findings from the project work as well as sessions encouraging knowledge sharing amongst Forum members on various topics
Customer Complaints - Knock On Effects
Estimating the damage of unheeded complaints - some useful stats
The Power of Small Wins
The feeling of progress, even if small, is a key motivator for those employed in ‘knowledge work’
Main Listing of Tools
The 'Customer Insight Solutions' Tool Kit where you will find a variety of templates, check lists, forms, concepts, models... all designed to give you greater impact
Workshop 15th June 2011
First workshop on Foresight and Innovation
Insight-led Marketing
Our latest training course focuses on the value of Insight-led Marketing and how to achieve it
The Innovator's Dilemma
*** Highly recommended - Summary of a great book by Clayton Christenson
Latest CIS Forum Project Reports
» Innovation and Foresight
01/10/2011 - How your insight team can play an active and successful role in your organisation's innovation process
» Customer Experience and Engagement
29/03/2011 - Find out what the four pillars for long-term excellence are and how your Insight team can contribute
» Consultancy Approaches
01/10/2010 - To fully engage your stakeholders, you need to think and work like a consultant would. Read on to explore ways of working and visualisation techniques that will help you achieve just that.
» Insight Team Metrics
09/04/2010 - The performance of your Insight Team is best measured by the level of impact it achieves across the business. Find out how to measure and maximise the impact your team has.
» Dashboards and Business Metrics
28/10/2009 - What are the key customer and market metrics relevant to your company, and how can you make sure they are applied and lead to action? We recommend a tried and tested process that will put you on the right track.
» Scenario Planning, War-Gaming and General Workshop Facilitation
30/03/2009 - Planning on running a workshop? Whether you are scenario planning to prepare for what the future may unfold, war-gaming to predict competitor actions or just facilitating a general workshop, read on for recommended techniques and key success criteria.
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