Devoted to how insight is developed, shared and acted on

 

Aims / Benefits / Testimonials

 

 

The Customer Insight Forum provides:

Thought leadership and immediate practical solutions, addressing key management issues for the Customer Insight community.

Its primary aim is to help you to:

  • Increase your impact
  • Be more effective
  • Make your life easier
  • Do more with less

Membership Benefits:

  1. Four workshops a year where members pick up new ideas and best practice and network with peers across a range of industries.
  2. 2 new best practice projects each year covering topics chosen by the Forum members.
  3. Access to resources: outputs, tools and templates from previous projects completed over the last 7 years as well as summaries of books, papers, articles and conferences relevant to insight.
  4. Twice yearly review sessions with the team head on team development issues and our latest projects.
  5. Update sessions for member teams twice a year at your offices.  These help to disseminate key Forum learning, and provide an opportunity for team members to explore issues in more depth. 
  6. Access to the message board for main members to link up with other Forum members and discuss topics such as market research, data issues and competitor & market intelligence - to share ideas, questions and support.
  7. Free webinars to share key project outputs with your team members. They can attend live or download the recorded presentation.
  8. Free participation in our IBEX benchmarking to clarify your internal clients’ views of current performance against what they would expect from a first class insight team. It is a simple, on-line study and you can also use it to open conversations with internal clients to build relationships and to raise your profile.  
  9. Ad hoc support on any issue from Steve Wills and Sally Webb. With 8 years specialising in client-side issues, we can usually find answers in most problem areas, or put you in touch with someone who can.
  10. And discounts on training, coaching, workshops and other services offered - please ask for further details.

 

If you would like more information or would like to join the CIS Forum, do get in touch with us.

What Our CI Forum Members Say

 

Member Logos

 The Customer Insight forum provides an excellent opportunity to explore issues which regularly tax us; effective communication of key information and insights, ROI from research projects, wider team performance challenges, etc. The hard work in terms of stimulus and relevant presentations is done for us, but there is lots of opportunity for bouncing around ideas and issues with Insight 'heads' from a range of industries  
Head of Consumer Insight, Drinks Industry
 
 Just wanted to say how good I thought yesterday was - the consultancy piece, the brainstorm, guest speakers, the benchmarking - all very good sessions. Lots of pages of notes to take away!  
Director, Insight, Financial Services Member

 

 Thanks again for today - always really stimulating. I always go away with lots of ideas but, just as important, it gives me an energy and enthusiasm boost!  
Head of Insight, Retail Member
 
 I thought it was a really great meeting yesterday.  I got a lot out it that was actionable. 
Insight Manager, Financial Services Member