Have you made (and kept!) any New Year’s resolutions yet? Here’s an extra one to try: making better use of your...(click here to read more)
Issue 50
(10/01/2012)
Issue 49 (06/12/2011)
Archived 5-Minute Insights are here.
The 5-Minute Insights e-newsletter provides quick thoughts and ideas to help develop all aspects of best practice in Insight Management. The key messages can be scanned in less than a minute; The whole newsletter can be read in less than five minutes; & If there is a link to a more detailed article, this can also be read in less than five minutes.
Enter your email address to subscribe, and to download your Free Guide to Secrets of Success In Insight Management.
Just to say thanks, I especially enjoy the quick tips, book mentions and refs to websites which are worth a look. ![]()
Insight and Planning Manager, Consumer Marketing Organisation, 5MI Subscriber
Your data is safe with Customer Insight Solutions. If you have any concerns, please read our privacy policy.
Don't want to receive 5-Minute Insights anymore? Click here to unsubscribe.
What to watch out for when defining or using metrics for measuring effectiveness
What can we learn from professionals in other industries that will help improve our insight capabilities?
Step in to our clinic, where we answer your insight related questions...
The 7 principles of 'how to think like Da Vinci', an excellent book by Michael J Gelb with some clear implications for insight
This month's tip is all about how to engender trust in business relationships courtesy of the Trusted Advisor Associates website.
How to find out whether insight is needed and if so, to what degree
Applying Porter's five forces to the insight team - how and where are you adding value and who knows about it?
Porter's 5 Force Analysis is a useful framework for thinking about insight and its constituent disciplines
Briefing an agency is as much about specifying the way of working as well as the content
Leadership principles for Insight teams
Looking at innovation and risk
3rd in the series of pen portraits
Copyright © 2012 Customer Insight Solutions. All Rights Reserved